MAYBACH

MAYBACH

In the early 20th century, as the world witnessed unprecedented advancements in technology and transportation, Wilhelm Maybach and his son Karl founded a company that would leave an indelible mark on the automotive industry. The year was 1909, and the Maybach brand was born, initially focusing on manufacturing aircraft engines. However, by the 1920s, the company shifted its focus to creating some of the most luxurious and technically advanced automobiles ever seen. The Maybach brand quickly became synonymous with opulence, craftsmanship, and engineering excellence.

For decades, Maybach continued to produce extraordinary vehicles, each one a testament to the company’s commitment to luxury. However, by the mid-20th century, the brand began to struggle as the market shifted. In 1960, Maybach was acquired by Daimler-Benz, the parent company of Mercedes-Benz. The brand lay dormant for several decades, but the legacy of Maybach’s commitment to luxury and innovation was not forgotten.

The Renaissance

In the early 2000s, Mercedes-Benz revived the Maybach name as a sub-brand, launching the Maybach 57 and 62, ultra-luxurious sedans that catered to the world’s elite. Though these models showcased unparalleled luxury, they did not achieve the commercial success Mercedes-Benz had hoped for. In 2012, the company once again retired the Maybach brand, but this was not the end of the story.

Recognizing the enduring appeal of Maybach’s legacy, Mercedes-Benz introduced the "Mercedes-Maybach" line in 2014, positioning it as the pinnacle of their luxury offerings. This time, instead of creating a standalone brand, Mercedes-Maybach became a sub-brand of the iconic S-Class, combining the engineering prowess of Mercedes-Benz with the bespoke luxury that Maybach was known for.

Classe S Maybach | Mercedes-Benz
Un design exclusif, un confort remarquable et des technologies de sécurité innovantes. Découvrez les atouts de la Mercedes-Maybach Classe S. Elle vous attend.

The Modern Marvels: S-Class and GLS

In recent years, Mercedes-Maybach has expanded its portfolio, introducing three new models that represent the epitome of luxury: the Mercedes-Maybach S-Class, the Mercedes-Maybach GLS, and the upcoming Mercedes-Maybach EQS SUV.

Mercedes-Maybach S-Class:
The Mercedes-Maybach S-Class is the crown jewel of the Mercedes-Benz lineup, a vehicle that redefines luxury in the 21st century. Every detail of the S-Class is meticulously crafted, from the hand-stitched leather seats to the exquisite wood veneers that adorn the interior. The vehicle is equipped with the latest in automotive technology, including advanced driver-assistance systems, a state-of-the-art infotainment system, and a powerful V12 engine that delivers smooth and effortless performance.

The S-Class is more than just a car; it is a sanctuary on wheels. The rear seats are designed with the utmost comfort in mind, featuring a reclining function, a built-in massage system, and even a champagne cooler. The quiet cabin, enhanced by advanced soundproofing technology, offers a serene environment, allowing passengers to escape from the hustle and bustle of the outside world.

Demander une offre | Mercedes-Benz Store
Achetez votre voiture neuve dans la boutique en ligne Mercedes-Benz. Comparez les détails et décidez de la nouvelle voiture de vos rêves, que vous pouvez commander directement en un seul clic.

Mercedes-Maybach GLS:
Recognizing the growing demand for luxury SUVs, Mercedes-Maybach introduced the GLS, a full-sized SUV that brings Maybach’s signature luxury to a new segment. The GLS is a masterclass in combining off-road capability with opulent comfort. Its imposing exterior is matched by an interior that rivals the finest private jets. The GLS offers a spacious cabin, with reclining rear seats, a panoramic sunroof, and a suite of entertainment options that ensure every journey is a pleasurable experience.

The GLS is powered by a robust V8 engine, equipped with the latest hybrid technology to deliver both power and efficiency. Despite its size, the GLS handles with the grace of a much smaller vehicle, thanks to its advanced suspension system and cutting-edge driver assistance features. The Mercedes-Maybach GLS is the ultimate expression of luxury in an SUV, offering the perfect balance between performance and comfort.

The Mercedes-Maybach EQS SUV:
As the world shifts towards electric mobility, Mercedes-Maybach is set to introduce its first all-electric SUV, the EQS. This upcoming model represents the future of luxury, combining Maybach’s heritage with the latest in electric vehicle technology. The EQS SUV promises to deliver the same level of luxury and craftsmanship that has defined the Maybach brand for over a century, while also embracing a more sustainable approach to mobility.

The EQS will feature a cutting-edge electric powertrain, offering a smooth and quiet ride, with zero emissions. Inside, the EQS will be a showcase of futuristic technology, with a fully digital dashboard, an advanced infotainment system, and a host of features designed to enhance passenger comfort and convenience. The EQS SUV is set to redefine what a luxury electric vehicle can be, setting a new standard for the industry.

the brand’s first fully electric series model, carrying the Maybach legend into a new era.

The Legacy Continues

The story of Mercedes-Benz Maybach is one of resilience, innovation, and an unwavering commitment to luxury. From its humble beginnings as a manufacturer of aircraft engines to its current status as the ultimate symbol of automotive opulence, Maybach has always been at the forefront of the industry. With the introduction of the S-Class, GLS, and the upcoming EQS SUV, Mercedes-Maybach continues to push the boundaries of what is possible, creating vehicles that are not just modes of transportation, but masterpieces of engineering and design. As the world moves forward, the legacy of Maybach will continue to evolve, offering the pinnacle of luxury to those who demand nothing but the best.